The webinar entitled “Communication Methods and Tools in Non-Governmental Organizations which was organized by Arkın Creative Arts and Design University (ARUCAD) Visual Communication Design Department, and moderated by the Department Head Assoc. Professor Nuran Öze was held successfully.
ARUCAD continued its webinars, which have become one of the essentials of the changing world due to the COVID-19 pandemic, with the webinar entitled “Communication Methods and Tools in Non-Governmental Organizations”. The webinar, in which the effectiveness of the communication methods and tools used in non-governmental organizations, as well as the traditional methods of digital communication, which are rapidly developing with the changing world, were discussed live on the Facebook and YouTube channels of the University.
The Communication Coordinator Simge Özkan from the TRNC SOS Children’s Village Association, Patients’ Voice Project 2 Advocate and Lobby Coordinator Beran Dağtaş from the Universal Patient Rights Association, Biologist and Coordinator Tuğberk Emirzade from Taşkent Nature Park, and Communications and Events Officer from the Civil Area Arif Osum attended the webinar. In the seminar, the main discussion topics included how the message we would like to convey in today’s modern age, with the increase in the use of digital media as well as traditional communication tools, can reach the highest number of people in the shortest time through popular media tools such as Facebook, Instagram and Twitter, and how non-governmental organizations have adapted to the pandemic process in this context.
While the speakers attending the seminar explained the communication model we need for a more comfortable society, they also conveyed the same message to the audience. Beran Dağtaş from the Patient Rights Association stated: “We follow all forms of violence, physical or psychological, legally and if someone has a problem and contacts us, we ensure that this message is delivered to the appropriate authorities as quickly as possible through the most accurate channels. We also observe violence on social media, and it is very important for young people to learn these new communication methods and techniques, because they can create awareness by using social media for their relatives, even if not for themselves.”
Simge Özkan from KKTC SOS Children’s Village Association said: “Nowadays, digital tools are more frequently used than traditional face-to-face communication”. Currently, 70% of the digital and 30% of the traditional means of communication tools are in use in today’s communication. Definitely, this is a result of the Covid-19 pandemic as there has been a rapid increase in the number of the digital communication tools. However, today, as communication becomes more and more heavily dependent on the internet, the communication gap between non-governmental organizations is incomprehensible. The communication that social organizations maintain within themselves is also very important. As we do, Social organizations should share their analysis and the data they gather with each other and keep the communication among them intact.”
Tuğberk Emirzade from Taşkent Nature Park stated: “In order to protect nature, we first need to communicate well with people. In this sense, social media is the most preferred medium today, but it is very difficult for us to use social media actively as expected. We do not have an adequate number of staff here and the time we can spend on digital communication is limited. Our job is to save, train and rehabilitate nature and living things, but I have to admit that we have difficulty in finding funds for this. Visibility and responsiveness should not be limited to digital.”
Arif Osum from Civil Area said: “We would like to create a stronger and more democratic society. Therefore, we should not disrupt communication and instead strengthen the communication tools. We must ensure that a healthy communication environment is maintained by using social media platforms appropriately. People should not assume that their problems and troubles will not be heard. We should do our best so that their messages are not lost, and we should encourage the people in this sense.”
Head of ARUCAD Visual Communication Design Department Associate Professor Nuran Öze who moderated webinar entitled “Communication Methods and Tools in Non-Governmental Organizations” said, “It is important to share people’s problems by means of new technology. Likewise, being active and visible on social media platforms, increasing interaction on social issues and reaching more people makes it easier for non-governmental organizations to find funds for their projects. We do not have graduates from these departments yet, but as ARUCAD educates more students in the field of media and communication, we will ensure that they take part in responsibility projects that pay attention to social issues, and even realize joint projects with non-governmental organizations.
Webinars hosting well-known names and academics in the fields of art, design and visual communication are available on ARUCAD’s Facebook and YouTube channels.