Visual Communication Design
Visual communication is integral to contemporary culture and society. Our Visual Communication Design program is designed to educate and enable students to develop a thorough understanding of the role, function and possibilities of visual communication design and to equip them with the necessary creative skills to become innovators in their field of study.
About
This program deploys a multidisciplinary approach where students learn to communicate ideas and information effectively in a range of social, cultural and commercial contexts, through diverse and interrelated media such as digital and printed magazines, books, illustration, branding and visual identity, signage, apps, animation, websites, photography and film.
Students will master both traditional and digital creative techniques and also develop their analytical skills through a thorough grounding in historical and contemporary art and design, semiotics and social and cultural studies.
Programme Type
Bachelor Degree
Duration
4 Years
Head of Department
Asst. Prof. Dr. Hakan Karahasan
- info@arucad.edu.tr
- +90 (392) 650 65 55
- ARUCAD Main Campus
Academic Staff
Asst. Prof. Dr. Hakan Karahasan
Head of Department
Prof. Dr. Nezahat Doğan
Prof. Dr. Panteha Farmanesh
Sen. Ins. Korhan Akbaytogan
| YEAR 1 | ||||||||||
| FALL | ||||||||||
| Course No | Semester | Course Code | Course Name | Course Category | Credit | Pre-requisite | ||||
| T | P | L | C | ECTS | ||||||
| 1 | 1 | COMM101 | Fundamentals of Communication | FC | 3 | 0 | 0 | 3 | 5 | |
| 2 | 1 | COMM105 | Basic Photography I | FC | 1 | 4 | 0 | 3 | 6 | |
| 3 | 1 | COMM107 | Drawing I | AC | 2 | 2 | 0 | 3 | 5 | |
| 4 | 1 | VCDE103 | History of Visual Communication Design | AC | 3 | 0 | 0 | 3 | 5 | |
| 5 | 1 | VCDE111 | Basic Design | AC | 2 | 2 | 0 | 3 | 5 | |
| 6 | 1 | SOFL101 | Academic English I | UC | 3 | 0 | 0 | 3 | 4 | |
| Total Credits | 14 | 8 | 0 | 18 | 30 | |||||
| SPRING | ||||||||||
| Course No | Semester | Course Code | Course Name | Course Category | Credit | Pre-requisite | ||||
| T | P | L | C | ECTS | ||||||
| 7 | 2 | COMM106 | Sociology of Communication | FC | 3 | 0 | 0 | 3 | 5 | |
| 8 | 2 | COMM122 | Digital Storytelling | FC | 2 | 2 | 0 | 3 | 5 | |
| 9 | 2 | COMM108 | Drawing II | FC | 2 | 2 | 0 | 3 | 5 | COMM107 |
| 10 | 2 | VCDE112 | Human Centered Design | AC | 2 | 2 | 0 | 3 | 6 | |
| 11 | 2 | VCDE132 | Computer Graphics and Image | AC | 2 | 2 | 0 | 3 | 5 | |
| 12 | 2 | SOFL102 | Academic English II | UC | 3 | 0 | 0 | 3 | 4 | |
| Total Credits | 14 | 8 | 0 | 18 | 30 | |||||
| YEAR 2 | ||||||||||
| FALL | ||||||||||
| Course No | Semester | Course Code | Course Name | Course Category | Credit | Pre-requisite | ||||
| T | P | L | C | ECTS | ||||||
| 13 | 3 | COMM201 | Theories of Communication | FC | 3 | 0 | 0 | 3 | 5 | |
| 14 | 3 | VCDE201 | Sight, Sound and Motion | AC | 2 | 2 | 0 | 3 | 6 | |
| 15 | 3 | VCDE203 | Visual Language and Culture | AC | 3 | 0 | 0 | 3 | 5 | |
| 16 | 3 | VCDE211 | Vectorial Drawing | AC | 2 | 2 | 0 | 3 | 5 | |
| 17 | 3 | TUDI/TURK201 | Turkish Language I | UC | 2 | 0 | 0 | 2 | 2 | |
| 18 | 3 | AIIT/ HIST201 | Atatürk Principles and History of Revolutions I | UC | 2 | 0 | 0 | 2 | 2 | |
| 19 | 3 | Area Elective I | AE | 3 | 0 | 0 | 3 | 5 | ||
| Total Credits | 17 | 4 | 0 | 19 | 30 | |||||
| SPRING | ||||||||||
| Course No | Semester | Course Code | Course Name | Course Category | Credit | Pre-requisite | ||||
| T | P | L | C | ECTS | ||||||
| 20 | 4 | COMM206 | Communication Law and Ethics | FC | 3 | 0 | 0 | 3 | 5 | |
| 21 | 4 | COMM208 | Innovative Approaches | FC | 3 | 0 | 0 | 3 | 5 | |
| 22 | 4 | VCDE202 | Theory of Design | AC | 3 | 0 | 0 | 3 | 5 | |
| 23 | 4 | VCDE212 | Typography and Layout | AC | 2 | 2 | 0 | 3 | 6 | |
| 24 | 4 | TUDI/TURK202 | Turkish Language II | UC | 2 | 0 | 0 | 2 | 2 | |
| 25 | 4 | AIIT/ HIST202 | Atatürk Principles and History of Revolutions II | UC | 2 | 0 | 0 | 2 | 2 | |
| 26 | 4 | Area Elective II | AE | 3 | 0 | 0 | 3 | 5 | ||
| Total Credits | 18 | 2 | 0 | 19 | 30 | |||||
| YEAR 3 | ||||||||||
| FALL | ||||||||||
| Course No | Semester | Course Code | Course Name | Course Category | Credit | Pre-requisite | ||||
| T | P | L | C | ECTS | ||||||
| 27 | 5 | COMM301 | Research Methods in Social Sciences | FC | 3 | 0 | 0 | 3 | 5 | |
| 28 | 5 | VCDE301 | Illustration | AC | 2 | 2 | 0 | 3 | 5 | |
| 29 | 5 | VCDE303 | Major Design | AC | 2 | 2 | 0 | 3 | 5 | |
| 30 | 5 | VCDE309 | Motion Design and Visual Effects | FC | 2 | 2 | 0 | 3 | 5 | |
| 31 | 5 | Area Elective III | AE | 3 | 0 | 0 | 3 | 5 | ||
| 32 | 5 | Faculty Elective I | FE | 3 | 0 | 0 | 3 | 5 | ||
| Total Credits | 12 | 6 | 0 | 18 | 30 | |||||
| SPRING | ||||||||||
| Course No | Semester | Course Code | Course Name | Course Category | Credit | Pre-requisite | ||||
| T | P | L | C | ECTS | ||||||
| 33 | 6 | COMM302 | Creative and Critical Thinking | FC | 3 | 0 | 0 | 3 | 5 | |
| 34 | 6 | VCDE302 | Portfolio Design | AC | 2 | 2 | 0 | 3 | 5 | |
| 35 | 6 | VCDE308 | Internship | AC | 0 | 0 | 0 | 0 | 5 | |
| 36 | 6 | VCDE314 | 3D Modelling | FC | 2 | 2 | 0 | 3 | 5 | |
| 37 | 6 | Area Elective IV | AE | 2 | 2 | 0 | 3 | 5 | ||
| 38 | 6 | Faculty Elective II | FE | 2 | 2 | 0 | 3 | 5 | ||
| Total Credits | 11 | 8 | 15 | 30 | ||||||
| YEAR 4 | ||||||||||
| FALL | ||||||||||
| Course No | Semester | Course Code | Course Name | Course Category | Credit | Pre-requisite | ||||
| T | P | L | C | ECTS | ||||||
| 39 | 7 | COMM 401 | Digital Aesthetics | FC | 3 | 0 | 0 | 3 | 5 | |
| 40 | 7 | COMM 403 | Creative Pitching | FC | 2 | 4 | 0 | 4 | 10 | |
| 41 | 7 | Area Elective V | AE | 2 | 2 | 0 | 3 | 5 | ||
| 42 | 7 | Faculty Elective III | FE | 2 | 2 | 0 | 3 | 5 | ||
| 43 | 7 | University Elective I | UE | 2 | 2 | 0 | 3 | 5 | ||
| Total Credits | 11 | 10 | 0 | 16 | 30 | |||||
| SPRING | ||||||||||
| Course No | Semester | Course Code | Course Name | Course Category | Credit | Pre-requisite | ||||
| T | P | L | C | ECTS | ||||||
| 44 | 8 | VCDE402 | Brand Design | AC | 2 | 2 | 0 | 3 | 5 | |
| 45 | 8 | VCDE404 | Final Project | AC | 2 | 4 | 0 | 4 | 10 | |
| 46 | 8 | Area Elective VI | AE | 2 | 2 | 0 | 3 | 5 | ||
| 47 | 8 | Faculty Elective IV | FE | 2 | 2 | 0 | 3 | 5 | ||
| 48 | 8 | University Elective II | UE | 2 | 2 | 0 | 3 | 5 | ||
| Total Credits | 10 | 12 | 0 | 16 | 30 | |||||
| AREA ELECTIVES | ||||||||
| Course No | Semester | Course Code | Course Name | Credit | ||||
| T | P | L | K | ECTS | ||||
| 1. | 3 | VCDE207 | Interpersonal Relationships and Communication | 3 | 0 | 0 | 3 | 5 |
| 2. | 3 | VCDE209 | Creative Ads Design | 2 | 2 | 0 | 3 | 5 |
| 3. | 3 | VCDE213 | Commercial Photography | 2 | 2 | 0 | 3 | 5 |
| 4. | 3 | VCDE231 | Creative Advertising Design | 2 | 2 | 0 | 3 | 5 |
| 5. | 3 | VCDE233 | Strategic Communication Planning and Management | 3 | 0 | 0 | 3 | 5 |
| 6. | 3 | VCDE235 | Integrated Marketing Communication | 3 | 0 | 0 | 3 | 5 |
| 7. | 4 | VCDE204 | Publicity and Promotion Strategies | 3 | 0 | 0 | 3 | 5 |
| 8. | 4 | VCDE206 | Transmedia Storytelling | 2 | 2 | 0 | 3 | 5 |
| 9. | 4 | VCDE208 | Digital Media Marketing | 3 | 0 | 0 | 3 | 5 |
| 10. | 4 | VCDE214 | Logo Design | 2 | 2 | 0 | 3 | 5 |
| 11. | 4 | VCDE218 | Data Mining | 2 | 2 | 0 | 3 | 5 |
| 12. | 4 | VCDE222 | Publication Design | 2 | 2 | 0 | 3 | 5 |
| 13. | 4 | VCDE224 | Future and Emerging Technology | 3 | 0 | 0 | 3 | 5 |
| 14. | 4 | VCDE226 | Artificial Intelligence | 3 | 0 | 0 | 3 | 5 |
| 15. | 4 | VCDE262 | Colour Composition | 2 | 2 | 0 | 3 | 5 |
| 16. | 5 | VCDE305 | Conventional Printmaking Techniques I | 2 | 2 | 0 | 3 | 5 |
| 17. | 5 | VCDE315 | Introduction to Stop Motion | 2 | 2 | 0 | 3 | 5 |
| 18. | 5 | VCDE307 | Infographic Design | 2 | 2 | 0 | 3 | 5 |
| 19. | 6 | VCDE304 | Conventional Printmaking Techniques II | 2 | 2 | 0 | 3 | 5 |
| 20. | 6 | VCDE306 | Package Design | 2 | 2 | 0 | 3 | 5 |
| 21. | 6 | VCDE312 | Web Design | 2 | 2 | 0 | 3 | 5 |
| 22. | 6 | VCDE316 | Entrepreneurship | 3 | 0 | 0 | 3 | 5 |
| 23. | 7 | VCDE401 | Interface Design | 2 | 2 | 0 | 3 | 5 |
| 24. | 7 | VCDE403 | Graphic Design in Cinema | 2 | 2 | 0 | 3 | 5 |
| 25. | 7 | VCDE405 | Mobile Application Design | 2 | 2 | 0 | 3 | 5 |
| 26. | 7 | VCDE409 | Graphic Design in VR and AR Environments | 2 | 2 | 0 | 3 | 5 |
| 27. | 7 | VCDE411 | Assistive Technologies | 3 | 0 | 0 | 3 | 5 |
| 28. | 7 | VCDE413 | Traditional Board Game Design | 2 | 2 | 0 | 3 | 5 |
| 29. | 7 | VCDE415 | Media Psychology | 3 | 0 | 0 | 3 | 5 |
| 30. | 8 | VCDE408 | Digital Illustration | 2 | 2 | 0 | 3 | 5 |
| 31. | 8 | VCDE414 | Animation Studio | 2 | 2 | 0 | 3 | 5 |
| 32. | 8 | VCDE416 | Technology Ethics | 3 | 0 | 0 | 3 | 5 |
| FACULTY ELECTIVES | ||||||
| Course Code | Course Name | T | P | L | C | ECTS |
| ADVE132 | Creative Advertising Design | 2 | 2 | 0 | 3 | 5 |
| ANIM462 | Animation Studio | 0 | 6 | 0 | 3 | 5 |
| CODE203 | Strategic Communication Planning and Management | 2 | 2 | 0 | 3 | 6 |
| COMM305 | Media, Power and Culture | 3 | 0 | 0 | 3 | 5 |
| COMM312 | Media Law and Ethics | 3 | 0 | 0 | 3 | 5 |
| DIME203 | Digital Media Marketing | 2 | 2 | 0 | 3 | 5 |
| DIME211 | Video Arts | 2 | 2 | 0 | 3 | 5 |
| DIME301 | Writing Skills | 3 | 0 | 0 | 3 | 5 |
| DIME303 | Game Mechanics and Level Design | 2 | 2 | 0 | 3 | 5 |
| DIME402 | New Generation Media | 3 | 0 | 0 | 3 | 5 |
| DIME405 | Mobile Application Design | 2 | 2 | 0 | 3 | 5 |
| DIME414 | Digital Illustration | 2 | 2 | 0 | 3 | 5 |
| DIME416 | Foley Sound for Multimedia | 2 | 2 | 0 | 3 | 5 |
| GAME202 | Concept Art for Digital Games | 2 | 2 | 0 | 3 | 5 |
| GAME204 | 2D Game Animation | 2 | 2 | 0 | 3 | 5 |
| GAME207 | Traditional Board Game Design | 2 | 2 | 0 | 3 | 5 |
| GAME208 | Sound Production for Games | 2 | 2 | 0 | 3 | 5 |
| GAME211 | Data Structures and Algorithms | 3 | 0 | 0 | 3 | 5 |
| GAME213 | AI in Gaming Industry | 3 | 0 | 0 | 3 | 5 |
| GAME214 | Creative Advertising Design | 2 | 2 | 0 | 3 | 5 |
| GAME215 | Toy Design | 2 | 2 | 0 | 3 | 5 |
| GAME216 | Database Systems | 2 | 2 | 0 | 3 | 5 |
| GAME313 | Mobile Application Design | 2 | 2 | 0 | 3 | 5 |
| GAME315 | Assistive Technologies | 3 | 0 | 0 | 3 | 5 |
| GAME316 | Computer Networks | 2 | 2 | 0 | 3 | 5 |
| GAME318 | Technology Ethics | 3 | 0 | 0 | 3 | 5 |
| GAME410 | Visual Effects in Game Engine | 2 | 2 | 0 | 3 | 5 |
| UNIVERSITY ELECTIVES COURSES | ||||||
| Course Code | Course Name | T | P | L | C | ECTS |
| ARCH320 | Designing with Light and Shadow | 2 | 2 | 0 | 3 | 5 |
| ARHA409 | Architecture, Art, Urban Space and Technology in Science Fiction Film | 2 | 2 | 0 | 3 | 5 |
| ARHA101 | History of Art: An Introduction | 3 | 0 | 0 | 3 | 5 |
| ARHA107 | The Ancient Middle East | 3 | 0 | 0 | 3 | 5 |
| ARHA109 | Ancient Egypt | 3 | 0 | 0 | 3 | 5 |
| ARHA110 | Ancient Greece | 3 | 0 | 0 | 3 | 5 |
| ARHA401 | Theory and History of Art History | 3 | 0 | 0 | 3 | 5 |
| ARHA406 | Contemporary Architecture and Art | 3 | 0 | 0 | 3 | 5 |
| ARTS202 | Art Concepts | 3 | 0 | 0 | 3 | 5 |
| ARTS205 | Mythology | 3 | 0 | 0 | 3 | 5 |
| ARTS303 | Contemporary Art | 3 | 0 | 0 | 3 | 5 |
| ARTS360 | Art and Space | 3 | 0 | 0 | 3 | 5 |
| CDNC220 | Body Conditioning I | 2 | 2 | 0 | 3 | 5 |
| FIDE201 | Film Genres | 3 | 0 | 0 | 3 | 5 |
| FIDE215 | Post Production Studio | 2 | 2 | 0 | 3 | 5 |
| FMPA221 | Icons and Styles of 20th Century | 3 | 0 | 0 | 3 | 5 |
| FMPA222 | Culture of Performance Art | 3 | 0 | 0 | 3 | 5 |
| FMPA324 | Music in The Electronic Age | 3 | 0 | 0 | 3 | 5 |
| FMPA325 | World Music and Cultures | 3 | 0 | 0 | 3 | 5 |
| FMPA326 | Musical Cinema | 3 | 0 | 0 | 3 | 5 |
| FMPA423 | Creative Practice and Dance | 2 | 2 | 0 | 3 | 5 |
| INAD310 | Contemporary Design Approaches | 3 | 0 | 0 | 3 | 5 |
| INDD310 | Design History | 3 | 0 | 0 | 3 | 5 |
| INDD317 | Furniture and Design | 2 | 2 | 0 | 3 | 5 |
| INDD430 | Iconic Design Objects of 20th Century | 3 | 0 | 0 | 3 | 5 |
| PHVD102 | Contemporary Issues in Photography | 3 | 0 | 0 | 3 | 5 |
| PHVD216 | Experimental Photography | 1 | 4 | 0 | 3 | 5 |
| No | Programme Learning Outcomes |
| 1 | Knows the historical development of the field of communication, basic concepts, theories and research methods. |
| 2 | Knows the principles and elements of basic design. |
| 3 | Knows the history, theories and theorists of visual communication. |
| 4 | Knows advanced practical skills in various commercial and creative contexts, including graphic and audiovisual multimedia design. |
| 5 | Knows national and international ethical rules, standards and legal documents on communication and visual communication design. |
| 6 | Able to use the tools, methods and techniques and computer software required for visual communication design applications. |
| 7 | Able to produce innovative and original works that reflect abstract and concrete concepts by emphasizing creativity |
| 8 | Has the knowledge and skills to transform creative and innovative ideas into graphic, photographic, typographic, illustrative, 2 and 3-dimensional, animated and interactive visual expressions. |
| 9 | Applies visual communication design techniques with design technologies in developing and changing media environments. |
| 10 | Has the competence to create visuals with designs that emphasize aesthetics in design processes. |
| 11 | Has the competence to define the problem, solve the problem, plan, manage the project and present in the design-based project development process. |
| 12 | Has the ability to use research methods and techniques in the field of Visual Communication. |
| 13 | Has the competence to research, plan, implement and report during the project phase. |
| 14 | Has the competence to establish the connection between design and aesthetic values. |
| 15 | Has the competence to interpret universal visual culture and associate the ties of symbols with universal visual culture. |
| 16 | Has the competence to analyze, understand and interpret projects in the field of visual communication design with a critical and independent approach. |
| 17. | Knows how to integrate and use digital technologies and artificial intelligence based/supported design tools creatively and innovatively in visual communication design and production stages. |
| 18 | Knows how to integrate and use digital technologies and artificial intelligence-based/ supported design tools creatively and innovatively in visual communication design and production stages. |
| 19 | Evaluates artificial intelligence applications in design studies with a critical approach in terms of aesthetics and originality, and uses them in accordance with ethical rules. |
| YEAR 1 | |||||||||||
| FALL | |||||||||||
| Course No | Semester | Course Code | Course Name | Course Category | Credit | Pre-requisite | |||||
| T | P | L | C | ECTS | |||||||
| 1 | 1 | COMM101 | Fundamentals of Communication | FC | 3 | 0 | 0 | 3 | 5 | ||
| 2 | 1 | VCDE103 | History of Visual Communication Design | AC | 3 | 0 | 0 | 3 | 6 | ||
| 3 | 1 | VCDE111 | Basic Design | AC | 2 | 2 | 0 | 3 | 6 | ||
| 4 | 1 | PHVD111 | Basic Photography I | AC | 1 | 4 | 0 | 3 | 6 | ||
| 5 | PLAS111 | Drawing I | AC | 2 | 2 | 0 | 3 | 3 | |||
| 6 | 1 | SOFL101 | Academic English I | UC | 3 | 0 | 0 | 3 | 4 | ||
| Total Credits | 14 | 8 | 0 | 18 | 30 | ||||||
| SPRING | |||||||||||
| Course No | Semester | Course Code | Course Name | Course Category | Credit | Pre-requisite | |||||
| T | P | L | C | ECTS | |||||||
| 7 | 2 | COMM122 | Digital Storytelling | FC | 2 | 2 | 0 | 3 | 5 | ||
| 8 | 2 | COMM102 | History of Communication | FC | 3 | 0 | 0 | 3 | 5 | ||
| 9 | 2 | VCDE112 | Human Centered Design | AC | 2 | 2 | 0 | 3 | 7 | ||
| 10 | 2 | VCDE132 | Computer Graphics and Image | AC | 2 | 2 | 0 | 3 | 6 | ||
| 11 | 2 | PLAS112 | Drawing II | AC | 2 | 2 | 0 | 3 | 3 | ||
| 12 | 2 | SOFL102 | Academic English II | UC | 3 | 0 | 0 | 3 | 4 | ||
| Total Credits | 14 | 8 | 0 | 18 | 30 | ||||||
| YEAR 2 | |||||||||||
| FALL | |||||||||||
| Course No | Semester | Course Code | Course Name | Course Category | Credit | Pre-requisite | |||||
| T | P | L | C | ECTS | |||||||
| 13 | 3 | COMM201 | Theories of Communication | FC | 3 | 0 | 0 | 3 | 5 | ||
| 14 | 3 | VCDE201 | Sight, Sound and Motion | AC | 2 | 2 | 0 | 3 | 6 | ||
| 15 | 3 | VCDE211 | Vectorial Drawing | AC | 2 | 2 | 0 | 3 | 5 | ||
| 16 | 3 | VCDE203 | Visual Language and Culture | AC | 3 | 0 | 0 | 3 | 5 | ||
| 17 | 3 | TUDI/TURK201 | Turkish Language I | UC | 2 | 0 | 0 | 2 | 2 | ||
| 18 | 3 | AIIT/HIST201 | Atatürk Principles and History of Revolutions I | UC | 2 | 0 | 0 | 2 | 2 | ||
| 19 | 3 | AE | Area Elective I | AE | 3 | 0 | 0 | 3 | 5 | ||
| Total Credits | 17 | 4 | 0 | 19 | 30 | ||||||
| SPRING | |||||||||||
| Course No | Semester | Course Code | Course Name | Course Category | Credit | Pre-requisite | |||||
| T | P | L | C | ECTS | |||||||
| 20 | 4 | COMM202 | Sociology of Communication | FC | 3 | 0 | 0 | 3 | 5 | ||
| 21 | 4 | COMM204 | Innovative Approaches in Communication | FC | 3 | 0 | 0 | 3 | 5 | ||
| 22 | 4 | VCDE202 | Theory of Design | AC | 3 | 0 | 0 | 3 | 5 | ||
| 23 | 4 | VCDE212 | Typography and Layout | AC | 2 | 2 | 0 | 3 | 6 | VCDE 211 | |
| 24 | 4 | TUDI/TURK202 | Turkish Language II | UC | 2 | 0 | 0 | 2 | 2 | ||
| 25 | 4 | AIIT/HIST202 | Atatürk Principles and History of Revolutions II | UC | 2 | 0 | 0 | 2 | 2 | ||
| 26 | 4 | AE | Area Elective II | AE | 3 | 0 | 0 | 3 | 5 | ||
| Total Credits | 18 | 2 | 0 | 19 | 30 | ||||||
| YEAR 3 | |||||||||||
| FALL | |||||||||||
| Course No | Semester | Course Code | Course Name | Course Category | Credit | Pre-requisite | |||||
| T | P | L | C | ECTS | |||||||
| 27 | 5 | COMM301 | Research Methods in Social Sciences | FC | 3 | 0 | 0 | 3 | 5 | ||
| 28 | 5 | VCDE301 | Illustration | AC | 2 | 2 | 0 | 3 | 5 | ||
| 29 | 5 | VCDE303 | Major Design | AC | 2 | 2 | 0 | 3 | 5 | VCDE 212 | |
| 30 | 5 | FIDE331 | Motion Design and Visual Effects | FC | 2 | 2 | 0 | 3 | 5 | ||
| 31 | 5 | AE | Area Elective III | AE | 3 | 0 | 0 | 3 | 5 | ||
| 32 | 5 | FE | Faculty Elective I | FE | 3 | 0 | 0 | 3 | 5 | ||
| Total Credits | 12 | 6 | 0 | 18 | 30 | ||||||
| SPRING | |||||||||||
| Course No | Semester | Course Code | Course Name | Course Category | Credit | Pre-requisite | |||||
| T | P | L | C | ECTS | |||||||
| 33 | 6 | COMM302 | Creative and Critical Thinking | FC | 3 | 0 | 0 | 3 | 5 | ||
| 34 | 6 | ANIM212 | 3D Modelling | FC | 2 | 2 | 0 | 3 | 5 | ||
| 35 | 6 | VCDE302 | Portfolio Design | AC | 2 | 2 | 0 | 3 | 5 | ||
| 36 | 6 | VCDE308 | Internship | AC | 0 | 0 | 0 | 0 | 5 | ||
| 37 | 6 | AE | Area Elective IV | AE | 2 | 2 | 0 | 3 | 5 | ||
| 38 | 6 | FE | Faculty Elective II | FE | 2 | 2 | 0 | 3 | 5 | ||
| Total Credits | 11 | 8 | 15 | 30 | |||||||
| YEAR 4 | |||||||||||
| FALL | |||||||||||
| Course No | Semester | Course Code | Course Name | Course Category | Credit | Pre-requisite | |||||
| T | P | L | C | ECTS | |||||||
| 39 | 7 | COMM403 | Creative Pitching | FC | 2 | 4 | 0 | 4 | 10 | ||
| 40 | 7 | COMM401 | Digital Aesthetics | FC | 3 | 0 | 0 | 3 | 5 | ||
| 41 | 7 | AE | Area Elective V | AE | 2 | 2 | 0 | 3 | 5 | ||
| 42 | 7 | FE | Faculty Elective III | FE | 2 | 2 | 0 | 3 | 5 | ||
| 43 | 7 | UE | University Elective I | UE | 2 | 2 | 0 | 3 | 5 | ||
| Total Credits | 16 | 30 | |||||||||
| SPRING | |||||||||||
| Course No | Semester | Course Code | Course Name | Course Category | Credit | Pre-requisite | |||||
| T | P | L | C | ECTS | |||||||
| 44 | 8 | VCDE402 | Brand Design | AC | 2 | 2 | 0 | 3 | 5 | ||
| 45 | 8 | VCDE404 | Final Project | AC | 2 | 4 | 0 | 4 | 10 | ||
| 46 | 8 | AE | Area Elective VI | AE | 2 | 2 | 0 | 3 | 5 | ||
| 47 | 8 | FE | Faculty Elective IV | FE | 2 | 2 | 0 | 3 | 5 | ||
| 48 | 8 | UE | University Elective II | UE | 2 | 2 | 0 | 3 | 5 | ||
| Total Credits | 10 | 12 | 0 | 16 | 30 | ||||||
| AREA ELECTIVES | ||||||||
| Course No | Semester | Course Code | Course Name | Credit | ||||
| T | P | L | K | ECTS | ||||
| 1. | 3 | VCDE207 | Interpersonal Relationships and Communication | 3 | 0 | 0 | 3 | 5 |
| 2. | 3 | VCDE209 | Creative Ads Design | 2 | 2 | 0 | 3 | 5 |
| 3. | 3 | VCDE213 | Commercial Photography | 2 | 2 | 0 | 3 | 5 |
| 4. | 3 | VCDE231 | Creative Advertising Design | 2 | 2 | 0 | 3 | 5 |
| 5. | 3 | VCDE233 | Strategic Communication Planning and Management | 3 | 0 | 0 | 3 | 5 |
| 6. | 3 | VCDE235 | Integrated Marketing Communication | 3 | 0 | 0 | 3 | 5 |
| 7. | 4 | VCDE204 | Publicity and Promotion Strategies | 3 | 0 | 0 | 3 | 5 |
| 8. | 4 | VCDE206 | Transmedia Storytelling | 2 | 2 | 0 | 3 | 5 |
| 9. | 4 | VCDE208 | Digital Media Marketing | 3 | 0 | 0 | 3 | 5 |
| 10. | 4 | VCDE214 | Logo Design | 2 | 2 | 0 | 3 | 5 |
| 11. | 4 | VCDE218 | Data Mining | 2 | 2 | 0 | 3 | 5 |
| 12. | 4 | VCDE222 | Publication Design | 2 | 2 | 0 | 3 | 5 |
| 13. | 4 | VCDE224 | Future and Emerging Technology | 3 | 0 | 0 | 3 | 5 |
| 14. | 4 | VCDE226 | Artificial Intelligence | 3 | 0 | 0 | 3 | 5 |
| 15. | 4 | VCDE262 | Colour Composition | 2 | 2 | 0 | 3 | 5 |
| 16. | 5 | VCDE305 | Conventional Printmaking Techniques I | 2 | 2 | 0 | 3 | 5 |
| 17. | 5 | VCDE315 | Introduction to Stop Motion | 2 | 2 | 0 | 3 | 5 |
| 18. | 5 | VCDE307 | Infographic Design | 2 | 2 | 0 | 3 | 5 |
| 19. | 6 | VCDE304 | Conventional Printmaking Techniques II | 2 | 2 | 0 | 3 | 5 |
| 20. | 6 | VCDE306 | Package Design | 2 | 2 | 0 | 3 | 5 |
| 21. | 6 | VCDE312 | Web Design | 2 | 2 | 0 | 3 | 5 |
| 22. | 6 | VCDE316 | Entrepreneurship | 3 | 0 | 0 | 3 | 5 |
| 23. | 7 | VCDE401 | Interface Design | 2 | 2 | 0 | 3 | 5 |
| 24. | 7 | VCDE403 | Graphic Design in Cinema | 2 | 2 | 0 | 3 | 5 |
| 25. | 7 | VCDE405 | Mobile Application Design | 2 | 2 | 0 | 3 | 5 |
| 26. | 7 | VCDE409 | Graphic Design in VR and AR Environments | 2 | 2 | 0 | 3 | 5 |
| 27. | 7 | VCDE411 | Assistive Technologies | 3 | 0 | 0 | 3 | 5 |
| 28. | 7 | VCDE413 | Traditional Board Game Design | 2 | 2 | 0 | 3 | 5 |
| 29. | 7 | VCDE415 | Media Psychology | 3 | 0 | 0 | 3 | 5 |
| 30. | 8 | VCDE408 | Digital Illustration | 2 | 2 | 0 | 3 | 5 |
| 31. | 8 | VCDE414 | Animation Studio | 2 | 2 | 0 | 3 | 5 |
| 32. | 8 | VCDE416 | Technology Ethics | 3 | 0 | 0 | 3 | 5 |
| FACULTY ELECTIVES | ||||||
| Course Code | Course Name | T | P | L | C | ECTS |
| ADVE132 | Creative Advertising Design | 2 | 2 | 0 | 3 | 5 |
| ANIM462 | Animation Studio | 0 | 6 | 0 | 3 | 5 |
| CODE203 | Strategic Communication Planning and Management | 2 | 2 | 0 | 3 | 6 |
| COMM305 | Media, Power and Culture | 3 | 0 | 0 | 3 | 5 |
| COMM312 | Media Law and Ethics | 3 | 0 | 0 | 3 | 5 |
| DIME203 | Digital Media Marketing | 2 | 2 | 0 | 3 | 5 |
| DIME211 | Video Arts | 2 | 2 | 0 | 3 | 5 |
| DIME301 | Writing Skills | 3 | 0 | 0 | 3 | 5 |
| DIME303 | Game Mechanics and Level Design | 2 | 2 | 0 | 3 | 5 |
| DIME402 | New Generation Media | 3 | 0 | 0 | 3 | 5 |
| DIME405 | Mobile Application Design | 2 | 2 | 0 | 3 | 5 |
| DIME414 | Digital Illustration | 2 | 2 | 0 | 3 | 5 |
| DIME416 | Foley Sound for Multimedia | 2 | 2 | 0 | 3 | 5 |
| GAME202 | Concept Art for Digital Games | 2 | 2 | 0 | 3 | 5 |
| GAME204 | 2D Game Animation | 2 | 2 | 0 | 3 | 5 |
| GAME207 | Traditional Board Game Design | 2 | 2 | 0 | 3 | 5 |
| GAME208 | Sound Production for Games | 2 | 2 | 0 | 3 | 5 |
| GAME211 | Data Structures and Algorithms | 3 | 0 | 0 | 3 | 5 |
| GAME213 | AI in Gaming Industry | 3 | 0 | 0 | 3 | 5 |
| GAME214 | Creative Advertising Design | 2 | 2 | 0 | 3 | 5 |
| GAME215 | Toy Design | 2 | 2 | 0 | 3 | 5 |
| GAME216 | Database Systems | 2 | 2 | 0 | 3 | 5 |
| GAME313 | Mobile Application Design | 2 | 2 | 0 | 3 | 5 |
| GAME315 | Assistive Technologies | 3 | 0 | 0 | 3 | 5 |
| GAME316 | Computer Networks | 2 | 2 | 0 | 3 | 5 |
| GAME318 | Technology Ethics | 3 | 0 | 0 | 3 | 5 |
| GAME410 | Visual Effects in Game Engine | 2 | 2 | 0 | 3 | 5 |
| UNIVERSITY ELECTIVES COURSES | ||||||
| Course Code | Course Name | T | P | L | C | ECTS |
| ARCH320 | Designing with Light and Shadow | 2 | 2 | 0 | 3 | 5 |
| ARHA409 | Architecture, Art, Urban Space and Technology in Science Fiction Film | 2 | 2 | 0 | 3 | 5 |
| ARHA101 | History of Art: An Introduction | 3 | 0 | 0 | 3 | 5 |
| ARHA107 | The Ancient Middle East | 3 | 0 | 0 | 3 | 5 |
| ARHA109 | Ancient Egypt | 3 | 0 | 0 | 3 | 5 |
| ARHA110 | Ancient Greece | 3 | 0 | 0 | 3 | 5 |
| ARHA401 | Theory and History of Art History | 3 | 0 | 0 | 3 | 5 |
| ARHA406 | Contemporary Architecture and Art | 3 | 0 | 0 | 3 | 5 |
| ARTS202 | Art Concepts | 3 | 0 | 0 | 3 | 5 |
| ARTS205 | Mythology | 3 | 0 | 0 | 3 | 5 |
| ARTS303 | Contemporary Art | 3 | 0 | 0 | 3 | 5 |
| ARTS360 | Art and Space | 3 | 0 | 0 | 3 | 5 |
| CDNC220 | Body Conditioning I | 2 | 2 | 0 | 3 | 5 |
| FIDE201 | Film Genres | 3 | 0 | 0 | 3 | 5 |
| FIDE215 | Post Production Studio | 2 | 2 | 0 | 3 | 5 |
| FMPA221 | Icons and Styles of 20th Century | 3 | 0 | 0 | 3 | 5 |
| FMPA222 | Culture of Performance Art | 3 | 0 | 0 | 3 | 5 |
| FMPA324 | Music in The Electronic Age | 3 | 0 | 0 | 3 | 5 |
| FMPA325 | World Music and Cultures | 3 | 0 | 0 | 3 | 5 |
| FMPA326 | Musical Cinema | 3 | 0 | 0 | 3 | 5 |
| FMPA423 | Creative Practice and Dance | 2 | 2 | 0 | 3 | 5 |
| INAD310 | Contemporary Design Approaches | 3 | 0 | 0 | 3 | 5 |
| INDD310 | Design History | 3 | 0 | 0 | 3 | 5 |
| INDD317 | Furniture and Design | 2 | 2 | 0 | 3 | 5 |
| INDD430 | Iconic Design Objects of 20th Century | 3 | 0 | 0 | 3 | 5 |
| PHVD102 | Contemporary Issues in Photography | 3 | 0 | 0 | 3 | 5 |
| PHVD216 | Experimental Photography | 1 | 4 | 0 | 3 | 5 |
| No | Programme Learning Outcomes |
| 1 | Enable students to develop knowledgeable, critical and creative approaches to understanding the principles of visual communication in contemporary culture. |
| 2 | Develop an understanding of the distinct qualities of the discipline and its major assumptions, debates and theoretical models. |
| 3 | Develop advanced practical skills in a range of commercial and creative contexts including graphic and audiovisual multimedia design. |
| 4 | Create an understanding of the impact and importance of visual culture in its diverse global forms. |
| 5 | Offer the opportunity to take rigorous practice-based courses in graphic design, interactive media, including web design and video production, along side the theoretical analysis of visual representation in its social context). |
| 6 | Promote intellectual curiosity and the use of evidence-based argument and discussion, both orally and written. |
| 7 | Encourage students to develop as reflective, critical, independent thinkers who will go on to actively and enthusiastically engage with the wider world. |
| 8 | Have an understanding of different eras of visual communication and its historical development. |
| 9 | Work as a professional, maintaining high standars of practice and adapt to a rapidly changing environments and gain the ability to work in a team. |
| 10 | Understand visual cultures within a variety of past societies and contemporary and future design trends. |
| 11 | Develop the knowledge of below and above the line visual design in a commercial context. |
| No | Programme Learning Outcomes |
| 1 | Knows the historical development of the field of communication, basic concepts, theories and research methods. |
| 2 | Knows the principles and elements of basic design. |
| 3 | Knows the history, theories and theorists of visual communication. |
| 4 | Knows advanced practical skills in various commercial and creative contexts, including graphic and audiovisual multimedia design. |
| 5 | Knows national and international ethical rules, standards and legal documents on communication and visual communication design. |
| 6 | Able to use the tools, methods and techniques and computer software required for visual communication design applications. |
| 7 | Able to produce innovative and original works that reflect abstract and concrete concepts by emphasizing creativity |
| 8 | Has the knowledge and skills to transform creative and innovative ideas into graphic, photographic, typographic, illustrative, 2 and 3-dimensional, animated and interactive visual expressions. |
| 9 | Applies visual communication design techniques with design technologies in developing and changing media environments. |
| 10 | Has the competence to create visuals with designs that emphasize aesthetics in design processes. |
| 11 | Has the competence to define the problem, solve the problem, plan, manage the project and present in the design-based project development process. |
| 12 | Has the ability to use research methods and techniques in the field of Visual Communication. |
| 13 | Has the competence to research, plan, implement and report during the project phase. |
| 14 | Has the competence to establish the connection between design and aesthetic values. |
| 15 | Has the competence to interpret universal visual culture and associate the ties of symbols with universal visual culture. |
| 16 | Has the competence to analyze, understand and interpret projects in the field of visual communication design with a critical and independent approach. |
| 17. | Knows how to integrate and use digital technologies and artificial intelligence based/supported design tools creatively and innovatively in visual communication design and production stages. |
| No | Programme Learning Outcomes |
| 1 | Knows the historical development of the field of communication, basic concepts, theories and research methods. |
| 2 | Knows the principles and elements of basic design. |
| 3 | Knows the history, theories and theorists of visual communication. |
| 4 | Knows advanced practical skills in various commercial and creative contexts, including graphic and audiovisual multimedia design. |
| 5 | Knows national and international ethical rules, standards and legal documents on communication and visual communication design. |
| 6 | Able to use the tools, methods and techniques and computer software required for visual communication design applications. |
| 7 | Able to produce innovative and original works that reflect abstract and concrete concepts by emphasizing creativity |
| 8 | Has the knowledge and skills to transform creative and innovative ideas into graphic, photographic, typographic, illustrative, 2 and 3-dimensional, animated and interactive visual expressions. |
| 9 | Applies visual communication design techniques with design technologies in developing and changing media environments. |
| 10 | Has the competence to create visuals with designs that emphasize aesthetics in design processes. |
| 11 | Has the competence to define the problem, solve the problem, plan, manage the project and present in the design-based project development process. |
| 12 | Has the ability to use research methods and techniques in the field of Visual Communication. |
| 13 | Has the competence to research, plan, implement and report during the project phase. |
| 14 | Has the competence to establish the connection between design and aesthetic values. |
| 15 | Has the competence to interpret universal visual culture and associate the ties of symbols with universal visual culture. |
| 16 | Has the competence to analyze, understand and interpret projects in the field of visual communication design with a critical and independent approach. |
| 17. | Knows how to integrate and use digital technologies and artificial intelligence based/supported design tools creatively and innovatively in visual communication design and production stages. |
| 18 | Knows how to integrate and use digital technologies and artificial intelligence-based/ supported design tools creatively and innovatively in visual communication design and production stages. |
| 19 | Evaluates artificial intelligence applications in design studies with a critical approach in terms of aesthetics and originality, and uses them in accordance with ethical rules. |
Please find below recommended supplies/materials you will need for the department of study:
- Adobe Creative Suite
- PC: Minimum 16 GB RAM, minimum 500 GB SSD, NVIDIA GeForce RTX4050 graphic card
- Canon EOS R50 or similar featured camera
- Wacom tablet